The lower your score, the less likely your material will appear in Google’s search results. The higher the score, the more probable it is that your content will rank organically on Google without the use of backlinks. In this, every website is given a score ranging from 0 to 100. Moz, an SEO software business created the Domain Authority (DA) metric. In a word, you might think of it as the reputation of your website. What is Domain Authorityĭomain Authority (DA) is a metric that determines how relevant or authoritative a website is in its specialty or business. In this article, we’ll take a closer look at the notion and see what you can do to boost your domain authority so you can rank higher on Google. As a result, the concept is extremely perplexing. The importance of domain authority is interpreted differently by everyone. Many SEO professionals use this metric to determine how probable the link is to rank in the SERPs. And If you’re a marketer who understands SEO well, you’ve probably heard of the term Domain Authority and its fact - Regardless of how much effort you put into SEO, your site will not rank well if you don’t believe in building domain authority. WordPress websites offer many tools that make SEO easier. This is not just a logical reality, but also an unavoidable one! The higher you appear in people’s searches, the more visitors you’ll get. Every website administrator or owner understands the significance of getting high rankings on search engine results page (SERP).
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